BRANDED CONTENT

“New Car”
…featuring the “Overly Attached Girlfriend”

Director: Bradley Hasse

Client: AutoTrader.com
Agency: 360iGroup
Creative Director: Rahul Sabnis
Associate Creative Director: Dustin Glick
Copywriter: Alejandro Castro
Art Director: Alexis Rabilloud
Senior Strategist: Alex Baum
Senior Strategist: Lindsay Vuolo
Group Account Director: Amy Richter
Associate Account Director: Megan Mason
Producer: Lauren Dobkin
Producer: Alanda Fellows
Producer: Lucy Scott

Production Company: East Pleasant
Executive Producer: Brad Edelstein
Producer: Chris Hughlett
Production Coord: Aaron Rosenbloom
Director of Photography: Ed David
Production Designer: Marko Orso

1st AD: Dave Cassanova
1st AC: John Meese
DIT: Max Sitnikov
Gaffer: Jason Beasley
Key Grip: Justin Amorusi
Mixer: Joe Maggio
VTR: Jon Charity
Script Supervisor: Renee Van Dorn
Set Decorator: Claire Falkenberg
Art PA’s: Dylan Smith, Derek Kosciolek
HMU: Jaydee Rose
Wardrobe: Per 360i
PA Truck: Jay Casey
PA Mini: John Valenti
PA Set: Mitch Steinberg
EP Intern: Elena Ruigomez
Crafty: Benn Goldschein
Location Manager: Keith Adams

Talent:
Herself: Laina Morris
Boyfriend: Seth Danner